The Diamond Storeā„¢ has some information for you.

Spotted by a redditor at a galleria or mall located in parts unknown, this Zales promo sign is all but screaming at us to dig deeper, to ask a salesperson what they know, to find the truth... about their blowout 9/11 sale!

Check out these engagement rings and bridal sets! Sparkle at a price youā€™ll never forget.

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Contact the author at jessica@jezebel.com.